
Online Promotion






Strategic online marketing support to help you promote your book more consistently
Promoting your book online takes more than simply posting on social media. It takes strategy, consistency, and the right content to help your book get seen.
At The Publishing Pad, our Online Promotions services are designed to help authors strengthen their online presence, market their books more effectively, and build visibility with more confidence.
Whether you’re launching your first book or looking for better ways to promote an existing one, these services are designed to support your book marketing efforts online.
Social Media Coaching
Social media has become an important part of book marketing for authors. Platforms like Instagram, Facebook, LinkedIn, and TikTok give authors valuable opportunities to build visibility, connect with readers, strengthen their brand, and create more awareness around their books.
This service is designed to help you better understand how to use social media to support your book promotion goals.
Includes:
- 1 hour of set up, coaching and strategy for one platform
- Suggested profile and bio improvements
Price: $399
* Up to 3 platforms and 2 hours of coaching available for $699

Social Media Content Package
Showing up consistently online can be challenging, especially when you’re already balancing writing, publishing, business, or everyday responsibilities.
Our Social Media Content Package is designed to help you stay visible online with content tailored to your book, your voice, and your marketing goals.
This service helps you save time while giving you a stronger foundation for promoting your book across social media.
Social Media Content Plan
US$599
Delivery includes:
- One month of social media content for one platform
- Strategic post ideas to support engagement and visibility
- Custom-written captions tailored to your book and brand
- A simple content calendar to help you stay organized
- Recommended hashtags
Additional platforms can be added for $250 per platform when bundled
Digital Branding Kit
A strong online presence starts with strong visual branding. The Digital Book Branding Kit gives you a collection of custom-designed assets you can use across your website, social media, launch materials, and online promotions to create a more cohesive look for your book.
Whether you need strategy, content, or branded visuals, we can help you build a stronger online presence around your book.
Digital / Social Media Branding Kit
US$499
Delivery includes:
- 3D book cover mockup
- Book title graphics
- Suggested brand fonts
- Suggested brand color palette
- Exported visual elements from your cover (where applicable)
- Custom display of your book on eReader, smartphone, and in print
- One branded social media banner
- Three custom social media graphocs
- One revision round





Our Portfolio
A look at some of the 200+ books we’ve helped bring to life.
















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Ready to Unlock the Potential of Your Book?
Book Your 15-Minute Consultation
Book Your 15-Minute Consultation
Our 15-minute free consultation offers you a unique opportunity to explore your book’s vast possibilities. This is your chance to discuss your book with seasoned experts and understand how we can elevate it from good to extraordinary.
Whether you’re struggling with the intricacies of the plot, seeking the perfect tone, or navigating the complex world of publishing, our team is here to offer personalized support and expert guidance. In this no-obligation session, we’ll dive into your vision, discuss challenges, and map out a strategy tailored to ensure your story not only reaches but captivates your audience.